personal work /twenty four

Lately I’ve been much into improving on my personal photography work. It’s often very neglected as an aspect of the photographer’s growth. Yet, it’s one of the most powerful propellers when it comes to creativity, inspiration and technique. For many months, maybe even a few years now I rarely shot anything for myself and my own satisfaction alone. It was about time to get out and not think about anything else but capturing what I love, find interesting, challenging or simply different.

That’s how Twenty Four was born. It’s a personal project still in the progress and I have decided to not make the whole of it public. I want to stay on the safe side because the trademarks of some of the products I photograph are still visible. At the same time, it’s very interesting to be photographing something knowing that very few other people will see it, yet be very serious and intentional about it. Often we as photographers measure the value of our images by how the public responds to them. I think that there’s more to the whole story. An image ought to hold a strong value independently of what others have to say about it. While inventing, detailing, preparing and photographing the scene I, the photographer have been influenced by the process and then by the results. That’s enough for me to deem the photograph valuable.

Anyway, Twenty Four – it’s a project about the unusual and the unexpected among our daily lives. My challenge was to combine things we’re used to see during the 24hours of the day in ways we’re not. So, here come a few samples and if time permits, later as I progress I might share a few more.

Meanwhile, think of the place of personal work in your own journey as a photographer. It’s much more important than you might think.

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